What’s Your Impact?
So, you just got back from the Christmas tree farm. You cut down a ten-foot spruce and were barely able to tie it onto the roof of your Prius. Now for some reason you are feeling regret. Could it be the expensive detailing you’ll need on your car after covering the roof with tree sap or is it the mountain of broken needles that have destroyed your expensive vacuum cleaner? No, it’s increasing recognition that trees really matter. Don’t fret too much about your Christmas tree - they are almost always farmed sustainably. Instead turn your focus to unsustainable forestry practices around the world like one of our favorite clients, Forest Trends.
For over 20 years, Forest Trends has had a mission to go beyond simple preservation of forests and natural resources (though that matters a LOT). Instead, they seek to unlock win-win partnerships with people around the world so that sustainability becomes a source of economic opportunity for people today and tomorrow. They conduct some of the world’s leading environmental analysis, earning them the nickname the “Bloomberg of environmental markets.” Beyond this analysis, Forest Trends builds global coalitions, develops and executes environmental funding initiatives, and ultimately works with local communities to turn ideas into realties that build prosperity, hope, and healthy futures for those communities and the world.
Studio Red Design has been lucky enough to work with Forest Trends since the Winter of 2018. During this time, we have partnered to help build the printed material for their capital campaign and the Evergreen Society through invitations, brochures, and magazines. To learn more about Forest Trends’ exciting organization and work, visit them at foresttrends.org. To learn about how Studio Red Design can help you inform, engage, and inspire, visit us at studiored.us. In the meantime, be safe, be well, and enjoy guilt-free vacuuming up of those spruce needles!
Spreads from the interior of Forest Trends’ Impact Report 2020.